With the rise in popularity and knowledge of skincare, it is more than just products that have become popular, but also ways of applying them and the overall way the skin is treated. Many familiar with skincare and makeup will know that you generally want to avoid rubbing the face or pulling on the skin. Therefore, when applying serum, “Should you pat or rub serum?”
Since serum absorbs quickly, the recommended way to spread it across the face is to gently use your fingertips. You do not need to rub or apply much pressure. Then, gently pat the serum in. It should largely absorb on its own and dry on the skin quickly. You can then proceed with the rest of your skincare and makeup application.
Also, since serums are so thin, they will spread somewhat by themselves and is extremely easy to spread with your fingers. You do not need to use any specialized application techniques. We do also recommend spreading some of the serum to your neck as well since the neck is often left out of many skincare routines.
Disclaimer: Ferulic acid serum is a cosmetic product. This product is not FDA approved. Ferulic acid is not a drug and it does not treat any medical conditions.